The rise of social media

These are some of the content creation activities that networked individuals take part in: Pew Internet Research illustrates furthermore that it nowadays is no real gender difference among Americans when it comes to social media usage.

The rise of social media

A new statistic added to further define LinkedIn demographics is the amount of employed and unemployed users online. Pinterest Demographics Pinterest is a growing source for businesses and brands who are increasing their presence across the social media landscape.

The collected data comes from the Pew social media report. The latest data from Pew researchers show the majority of Pinterest gender demographics have not changed dramatically over the past years.

The rise of social media

Pinterest Location Demographics In previous social media demographics reports, Pew had found rural users beat out other location groups. However, data shows the changes in Pinterest location demographics: Pinterest Education Demographics Across the various education demographics, Pinterest users seem to follow the path of other social networks: Pinterest Income Demographics Pinterest is known for its recipes and DIY do it yourself content that could relate to lower income users.

However, new data shows Pinterest users are more likely to have disposable income: Messaging apps are extremely popular and are broken down into three categories among smartphone users.

The first is standard messaging apps such as WhatsApp or Kik. Both are used as stand-alone internet messaging apps and have their own core demographics.

However, other age groups still use these networks to stay in touch with friends and family. Messaging Apps Education Demographics These types of messaging apps are popular among younger demographics who study abroad or have friends from out of the country.

This could explain the education demographics amongst these users: Messaging Apps Income Demographics The newest data from Pew shows income demographics for messaging apps users tends to have little significance. Auto-Delete Apps Demographics Auto-delete apps have grown in popularity over the past few years with Snapchat leading the way.

Other apps like Wickr and even Instagram Stories use the same model of hour content that auto erases. There are several college campuses that use Snapchat to promote university events, sports and campus life.

Anonymous Apps Demographics Lastly, anonymous apps are an even newer batch of messaging platforms that let users remain anonymous in group chats.

Platforms like Yik-Yak and Whisper are popular anonymous messaging apps for smartphone users. Unlike other messaging apps, women tend to use anonymous messaging apps more than men. Anonymous Apps Education Demographics Anonymous apps like Yik Yak are popular on college campuses because of its hyper-local ability.

The education demographics match this notion. Total users grew across the main networks, but marketers can still find value in each channel.

The numbers are a bit different when looking at daily users: In a perfect world, your brand would create a presence on every single social network available and drill into segmentation further for each. Depending on your resources, that may not be feasible. So choose your networks wisely, and make the most of them once there.

Round out that strategy with a social media tool like Sprout Socialand you will be headed toward lasting success.Jun 30,  · In fact, another study found that social media use is linked to greater feelings of social isolation. The team looked at how much people used 11 social media sites, including Facebook, Twitter.

The rise of social media

Apr 30,  · Facebook headquarters in Menlo Park, Calif. (AP Photo/Jeff Chiu) Researchers at the University of Pittsburgh School of Medicine recently conducted a study about the effects of social media habits.

In the past year, a number of significant stories involved social media: Facebook lured Snapchat users to Instagram, the president of the United States communicated official policy positions in.

A majority of Americans get news on social media, including 18% who do so often. News plays a varying role across the nine social networking sites studied. Signals: The Breakdown of the Social Contract and the Rise of Geopolitics [Dr.

Philippa Malmgren] on *FREE* shipping on qualifying offers. Economic signals are everywhere, from fashion magazine covers to grocery stores to military events.

Malmgren empowers the public by revealing the story of the world economy in plain English. Publisher of academic books and electronic media publishing for general interest and in a wide variety of fields.

News Use Across Social Media Platforms | Pew Research Center