It is a worldwide banking company that is involved in corporate banking, retail banking, credit cards, wealth management, and investment banking. Barclays has been in working since years in more than 50 countries and has overworkers and a partner with Absa group in South Africa.
Political Factors The political factors involve stability of government and political threats in a country that the bank is operating in. The banking industry is greatly disturbed by political factors and the rules of government.
Barclays Bank is one of those banks that has its branches spread worldwide and hence it needs to unite with the government policies or it would not let the bank to further grow its business.
Economic Factors Barclays Bank encounters great market competition. The bank lost its share in the market very rapidly in The Bank of Scotland was known as the toughest bank but it offered better services to its clients.
Also, other banks that were small, were known to be less determined in terms of costing and fees. Modern day recession also affects the business of banks widely.
Social Factors Another important factor that must be considered is the social factor. It plays a significant role in the expansion of a bank.
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|Political Factors||The market stakeholders consist of the governments, other public Sector bodies, corporate entities, insurance companies, professionals, public servants, pensioners, teachers, students and national residents in the above market segments. There is now widespread agreement that market segmentation form an important foundation for successful marketing strategies and activities.|
A bank must ensure that its customers are satisfied and its reputation is maintained. Barclays shut down more than branches, mainly in rural areas, in April This led the bank to suffer from a series of bad publicity.
Many customers face issues related to log-ins and online banking. People living in the countryside usually are not much aware of online transfer funds, online banking, and bill payments. InBarclays was accused of not being able to help its customers to access their accounts to check balances and money transfer.
Legal Factors Banks are controlled by various agencies and laws in various countries. In order join the British Treasury to restore the economy, the UK government put pressure on Barclays in The court had banned the Guardian to publish papers that would show that Barclays bank had set up companies to avoid taxes.
The news was disclosed by a person who was working with Barclays. Environmental Factors The last and final analysis is the environmental factor.
It deals with environment related issues of the bank. The location of the country where the bank has set up its branches and trades matters a lot.Feb 04, · The Barclays group is a large financial provider working in Europe, America, Asia, Africa, Australia, and the Middle East.
It is a worldwide banking company that is involved in corporate banking, retail banking, credit cards, wealth management, and investment banking. Find the latest and comprehensive SWOT & PESTLE Analysis of Barclays, a United Kingdom based multinational bank.
Nov 16, · The SWOT Analysis identified the opportunities, threats, strengths and weaknesses of the bank, as follows: Strengths: The world’s third largest bank in terms of assets, with a core tier one ratio of 11 per cent. Pestle Analysis of Barclays Plc.
Carry out PESTLE along with SWOT analysis, assist in strategic decision- making, and setting realistic objectives. The PESTLE analysis is attached as. Words: - Pages: 19 Critical Analysis of Marketing Plan of Barclays Bank. "The technology is very practical and uses icon based instructions.
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The SWOT Analysis identified the opportunities, threats, strengths and weaknesses of the bank, as follows: Strengths: The world’s third largest bank in terms of .